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as the heartbeat of your 

value chain

Smart merchandise management to always have the right product at the right place and in the right quantity and at the right price

Success stories


Why Smart Supply

Consumer as the heartbeat of your

value chain

In times of a fast-changing market, where the consumer drives the demand, Chainbalance offers the solution for the industry to calculate every decision along the value chain based on consumer behavior. 

"Consumer behavior becomes the heartbeat of your value chain"

With the help of data such as daily sales and product information, several algorithms calculate the actual demand for every POS, every day. 

This allows you to automate and optimize the entire in-season management and together we work on optimizing the value chain. Get impact, not only on the in-season management, with replenishments, re-allocations, or reductions, but also on the collection planning, the initial allocation, and the production demand planning. 

Let's start creating a more sustainable business!

CB_Quote Adidas_Square.jpg

“Within a month we saw that the Italian franchise stores in the Smart Supply pilot had achieved a significantly higher turnover. This was the reason for us to roll out the solution to all our franchise stores in Italy.”

Director of Business Solutions, adidas  

Fully automated merchandise management based on actual sales data

Positive results within three months.

Fewer missed sales, higher margins and less excess inventory.

Fast implementation (±12 weeks).

About us

“When I first began working in logistics for a sportswear multinational over 14 years ago, I was truly shocked by the amount of waste. I continually saw unnecessary transport and redistribution of goods. And despite this, there was an enormous overstock of unsold goods. There had to be a way to improve this. After many years of hard work and trial and error, my journey resulted in Smart Supply. A new stock-optimisation software program, that is driven by sales numbers instead of a pre-set size curve or aggregated purchasing data. It helps retailers make better inventory decisions to drastically reduce excess inventory and grow a healthy and sustainable business."

Ben Vermin, Founder & CEO of Chainbalance



We routinely see brands that still do their stock replenishment manually. An automated process is less prone to error. What’s more it saves you money and gives your personnel more time, for example, to serve your customers.

What's up at Chainbalance - check the latest news


Unlock your hidden growth potential with Smart Merchandise Management


Graaf Engelbertlaan 75
4837 DS Breda
The Netherlands

Tel: +49 173 2837 253

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